GoFish Corporation, a leading online video network, today announced the unveiling of its next wave of exclusive user-generated programming with the premier of the Marty Weber Show, slated for December 2006. The Internet has transformed how video content is produced, distributed and experienced, and GoFish is redefining the online video landscape by encouraging and promoting the development of original user-generated programming. The Marty Weber Show and multiple future shows will air exclusively on GoFish.com.

The company has adopted a branded programming strategy for online video, designed to bridge the gap between user-generated content and marketers or brand sponsors. GoFish pioneered this approach with the launch of America's Dream Date last June -- the first reality-themed online show harnessing user-generated video, and sponsored by a national beverage brand. Weber, a 22-year-old charmer with a harmonica and guitar, crooned his way into hearts during GoFish's online dating show.

The company recently formed a Branded Entertainment Division to focus on collaboration between marketers and creative talent in the development of original programming initiatives. Vice Presidents C.J. Bowden, David Fisch and Lori Macias, who have deep ties within the entertainment community, run the division. Formerly with Yahoo!, the three executives helped develop, manage and sell Yahoo!'s Front Page, community properties and branded entertainment business, which included Apprentice, Contender and Entertainment Tonight.

GoFish also recently added Peter Guber, chairman and CEO of Mandalay Entertainment Group, to its board of directors. Guber is a pre-eminent figure within the film and entertainment industry, bringing extensive experience to GoFish's board.

"Cultivating and promoting the development of quality video entertainment is our primary objective at GoFish," said Michael Downing, founder and CEO of GoFish. "The Marty Weber Show is another example of how we are creating a unique and enhanced user experience in the online video market. Web traffic on our site has nearly tripled over the past month, illustrating the continued momentum of online video consumption and the popularity growth of GoFish.com."

GoFish, an early entrant into the user-generated video sector and the first publicly traded company in the space, provides people with an online platform for uploading, sharing, searching for and watching videos from around the world.