YouTube, Chevrolet, Warner Music Group Present New Year's Eve Countdown Around the World

YouTube, a consumer media company for people to watch and share original videos through a Web experience, and Warner Music Group Corp., one of the world's major music companies, today announced the first-ever YouTube New Year's Eve Countdown presented by Chevrolet. The promotion will celebrate New Year's as it happens around the world with new videos featured every hour from New Zealand to Los Angeles.

As New Year's Eve rings in around the world, special messages from YouTube celebrities Boh3m3, Smosh, Terra Naomi, Renetto, Chad Vadar, The WineKone and YourTube News, as well as award-winning artists from WMG labels Atlantic Records, Warner Bros. Records and Warner Music International will be featured on the homepage.
Posted on Dec 29, 2006    Email |  Digg 
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Plum TV Receives Major Investment

Plum, the network of local television stations produced in, for and about some of America's most dynamic communities, announced major investments in the company to fund expansion into new markets, including Sun Valley and Miami Beach, and the development of new content offerings.
Posted on Dec 21, 2006    Email |  Digg 
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ITV Expands Broadband TV Contract With Narrowstep

Narrowstep announced that it has signed an agreement with ITV Plc., to expand their local online TV service following the extremely successful year-long trial of http://www.itvlocal.tv.

ITVLocal will begin rolling out to the rest of the UK, region by region, in early 2007 with a fresh look, new functionality and a broad range of new content.

The broadband TV channel, available in the Meridian region, features local south coast news, weather and stories, as well as topical user generated content, all of which has contributed to the huge popularity of the channel.

itvlocal.tv has seen its audience grow through special programming such as documentaries produced by local university students, movies by local filmmakers, news events caught on mobile phones, new advertisers, a showcase for local bands, plus partnerships with Scoot, Friends Reunited and Teachers.tv.

"We are delighted with the success of the channel and we're really looking forward to our expanded relationship with ITV. One of the reasons it's been such a success is because our service has allowed ITV to focus in on their extraordinary content as well as making the most from the flexibility of our system," says David McCourt, Chairman and interim CEO of Narrowstep Inc. "Our proprietary technology -- telvOS(TM) -- has allowed ITV to engage local communities through the internet and then commercialise that relationship at different levels."

Mike Fegan, Commercial Director, ITV Consumer said: "ITV Local has been a huge success in the Meridian region during the trial phase, and we are preparing to launch the service in London and Central in early 2007. Narrowstep has worked with us since the beginning of the trial, directly contributing to the high quality user experience that we set as a benchmark for an ITV broadband television service."
Posted on Dec 19, 2006    Email |  Digg 
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MusicPlusTV to Provide Original Music Entertainment Programming to Microsoft Windows Media Guide, Akimbo, Tvext and Globe7

Music Plus Television Network, Inc., the leading 24-hour online television network specializing in under-the-radar music and media, is pleased to announce licensing agreements with internet television/video providers Microsoft Windows Media Guide, Akimbo, Tvext and Globe7. Under the agreements, MusicPlusTV.com's wide array of original entertainment television programs will be made available for distribution via the technologies of the respective providers.

The latest agreements come on the heels of MusicPlusTV's seven figure opening of first round funding with Kenai Investments LLC, and aim to develop MusicPlusTV's access and visibility in accordance with the Company's projections to reach 1 million viewers a month by the beginning of 2007. Concurrently, WindowsMedia.com, Akimbo, Tvext and Globe7 will have access to MusicPlusTV.com's fresh, cutting-edge, music-entertainment content, including clips from M+ favorites "Grab Tha Mic," "Rock This," and "10 Deep."

"These new agreements are true partnerships," explains Henry Goldman, Director of Business Development. "By distributing our content, WindowsMedia.com, Akimbo, Tvext and Globe7 all have access to our lineup of cutting-edge, network-quality television video. At the same time, MusicPlusTV.com will be exposed to millions of new viewers, allowing us to organically grow our audience and further develop our brand."

"Since the decline of the ‘M' in ‘MTV', MusicPlusTV.com is fashioning itself as the frontrunner in music entertainment, especially in the emerging internet era," said CEO and co-founder Marc Cubas. "The quality of our in-house produced programs are fit for traditional network syndication, but as these latest round of agreements illustrate, we're capable of utilizing a wide range of technologies in getting these shows out to our viewers — when, where and how they want it."

Working with WindowsMedia.com, Akimbo, Tvest and Globe7 means that millions of new viewers will have access to content from MusicPlusTV.com. The WindowsMedia.com portal boasts over 20 million hits a month. Globe7's video-streaming soft phone application has been downloaded over 22 million times, while Tvest's downloadable proprietary software application, Text Desktop TV, has been downloaded onto tens of thousands of desktops. Akimbo, the world's first Internet video-on-demand service for television, is available on the brand new RCA Akimbo Player as well as through the Online Spotlight area of Microsoft Windows Media Center PCs. In the next few weeks Akimbo will also be available to subscribers of the AT&T Homezone home entertainment service.

The agreements have already begin to pay-off for MusicPlusTV.com. According to Co-Founder and Creative Director Dennis Tzeng, "Within hours of being featured on WindowsMedia.com, MusicPlusTV.com website experienced a direct boost in its viewership."

To learn more about MusicPlusTV.com, please visit the website at www.musicplustv.com. To view video testimonials, please visit http://musicplustv.com/testimonials.html .
Posted on Dec 19, 2006    Email |  Digg 
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Canadian Hockey Live and Online

Infotec's sweep of fast action sports continues to roar with the announcement of live hockey to be viewed on www.wavelit.com. On December 14, Infotec streamed the 'Prospects Game' live from Vernon BC through their broadband delivery network. Considered one of the best minor leagues in the world of Hockey, the BCHL is working closely with Infotec to bring the popular sport online, to an audience of millions. The game was seen in better than TV quality, and offered just a taste of future sports events to come.

Broadcast online exclusively to Infotec, via wavelit.com, the 'CJAHL Prospects Game' featured some of the best players in the league, aged 19-and-under, in a showcase of the best talent the Canadian Junior A Hockey League has to offer. All 10 Junior A Hockey Leagues across Canada were represented.

"Everyone knows my love of the good ol' Hockey game. There's no question we broke new ground today in delivering some of the best amateur Hockey online. This is merely the tip of the iceberg for us. We have the experience and capabilities to deliver this kind of high quality sports content to millions of online fans. My hope is we'll continue to revolutionize the way sports are viewed by bringing right into people's laptops," said CEO Arthur Griffiths.
Posted on Dec 16, 2006    Email |  Digg 
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Online Video Sales to Reach $1.5 Billion in 2007

Online sales of TV shows, movies and other prerecorded video will become a billion-dollar business in 2007, predicts a new report from technology research firm Strategy Analytics. This report, "The Video Store Goes Virtual: The Global Outlook for Online Video Sales," predicts that while video download sales made through Apple's iTunes store and other sources will total just $298 million this year, by the end of 2007 the market will grow to $1.5 billion. By 2010, global revenue from online video sales, rentals and subscriptions will surge to $5.9 billion, and account for eight percent of total home video industry revenues.

"2007 will be remembered as the year in which online sales of prerecorded video finally become a real business," comments the report's author, Martin Olausson, Senior Analyst from the Strategy Analytics Broadband Media & Communications service. "Just like with music, online delivery of video content is now emerging as a viable and increasingly important distribution channel for content owners."

Along with broadband growth and consumer demand, online video sales will also be spurred by a growing number of distributors and payment models. While Apple's iTunes store is the leading source for paid video downloads today, other major players such as Wal-Mart, Time Warner, and NetFlix are expected to enter the market in the near future. Although pay-to-own downloads account for most online video revenues today, other payment models will become a significant part of the market over time. By 2010, Strategy Analytics projects that rentals and subscription-based services will account for about one quarter of annual online video sales to consumers.

"Millions of households around the world are adopting broadband every month. Strategy Analytics consumer research shows strong pent-up interest in accessing movies, TV shows and other video online," notes James Penhune, Director of the Strategy Analytics Broadband Media & Communications service.

The report forecasts global customer and revenue growth for online video sales, rentals and subscriptions through 2010, and includes individual forecasts for Asia Pacific (APAC), Central & Latin America (CALA), Europe, Middle East & Africa (EMEA) and North America. It also assesses consumer interest and willingness to pay for video online, and it profiles more than 20 companies selling video via the web today.

See chart, "Global Online Video Sales 2006-2010."
Posted on Dec 13, 2006    Email |  Digg 
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SIVOO Adds News Broadcasts, Movies and TV Shows in Chinese and Spanish

BroadRelay Holdings announced agreements with two leading content providers for its SIVOO property, the Internet TV network of multicultural on-demand entertainment programming. As part of today's announcement, SIVOO's selection of more than 21,000 hours of multicultural on-demand content will expand to include programming from Earth TV and Excalibur Media.

"We are committed to adding the highest quality multicultural entertainment programming to continuously enhance the SIVOO experience for viewers," said Burhan Fatah, Ph.D., SIVOO's founder, president and chief executive officer. "We look forward to further expanding our network of multicultural content partners in 2007."

Under the terms of the agreements, Earth TV will provide SIVOO with 90- second news broadcasts from around the world, each hour on the hour, 24 hours a day. The news broadcasts will be available on-demand in three languages -- Spanish, Chinese and English -- which in turn will maximize opportunities for advertisers to reach some of the fastest growing demographics in the United States. Earth TV's "The World LIVE!" Series is a virtual journey that offers timely, pertinent information on seven different international locations.

In addition, SIVOO will be adding new Spanish-language movies as part of its agreement with Excalibur Media. Excalibur Media, which provides content to television stations across the U.S., will provide SIVOO with the rights for 50 Spanish movies.
Posted on Dec 12, 2006    Email |  Digg 
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Only One in Twenty Consumers Have Purchased a Movie Online to Download

A new ABI Research survey of Internet users in North America found that only 5% of those who watch video on the Internet have rented or purchased a digital movie download, a lower overall number than indicate they have downloaded a movie free from a peer to peer sharing site. Movie downloads, both legal and illegal, remain the least watched genre of online video on the Internet, where short-form content such as sports and news clips is watched by nearly 7 in 10 of those that watch Internet video.

"The vast majority of those watching content online are watching short-form content such as news and sports clips," said research director Michael Wolf. "Older users in particular watch primarily news and sports, while younger users are watching more entertainment content, including viral media provided by sites such as YouTube."

When ABI Research asked consumers why they chose not to watch movies downloaded or streamed from the Internet, the biggest reason was satisfaction with existing cable and satellite services as well as DVDs. Nearly half - 48% - indicated they would never purchase a movie online for download because they were satisfied with their current providers and the rental market.

"Despite the growing interest in the pay market for Internet-delivered video, perhaps the biggest remaining hurdle to widespread adoption is that the status quo usually gives consumers a vastly superior, and often less expensive experience than Internet-delivered content," said Wolf. "The industry needs to develop reasons and business models that increase overall consumer interest in Internet delivered video, including allowing for easy transfer and better viewing on the large screen."

"Broadband Video and Web Television End-User Perceptions" examines consumers' adoption of video delivered over the Internet. Based on a survey of Internet users in the US, it details how consumers say they are watching online video, identifies which genres they are watching and how frequently, and canvasses their opinions about the delivery of movies over the Internet. It forms part of the Digital Media Distribution and Management Research Service, which includes other Research Briefs, Research Reports, Market Data, the ABI Vendor Matrix, ABI Insights, and analyst inquiry support.

Methodology: data contained within this report is derived from a Web-based survey among a nationally-balanced and demographically-representative sample of 1,725 online consumers (age 18 and older). The consumer survey was conducted in October 2006.
Posted on Dec 12, 2006    Email |  Digg 
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MMAWL Coming to Internet TV?

With the rising popularity of the 'UFC' to the coveted 18-35 male demographic, Infotec made a paramount move towards securing content for another up-and-coming fighting brand. Last week, Infotec signed an MOU with Jungle Fight Championship and Mixed Martial Arts World League (MMAWL) to work on a project for 2006/2007. The two parties will work together to build a worldwide brand for MMAWL, leveraging the success and notoriety of JFC, which will hold 'Jungle Fight Championship VII' in Slovenia Dec 17, 2006. MMAWL is building the next global sports community and social networking service, set to launch in 2007. MMAWL plans to expand its service internationally, to meet the global demand and interest of the sport. Foreign language versions are planned for Spanish, Chinese (Mandarin and Cantonese), Arabic and Hindu. With representatives in Brazil, England, Spain, France, Russia, Japan, Korea, Hong Kong, Australia and Dubai, the MMAWL is working aggressively to be a truly global brand.

Infotec will use their internationally acclaimed broadband video network to connect a global audience and create awareness and interactivity to the MMAWL. Through advanced media streaming, (LIVE and on demand video) development of the leading web portal for the fan base and MMA community is just one of the areas of opportunity Infotec will be building upon. Currently the plan is to broadcast 4 events per year and to showcase live streaming from the MMAWL gym/training facilities, among other locales. With a several other big name brands currently in talks to work with Ishmail and Infotec, shareholders can look forward to some exciting future announcements.

"With millions of unique hits coming to wavelit.com daily, it's imperative we're always on the cusp of popular-content for our visitors. Internet TV is about capturing quality content and maintaining a diversified range of programs and brands to appeal to such an expansive audience. Working with a power-house business man and athlete like Wallid Ishmail is an exciting step forward for us," said Infotec CEO Arthur Griffiths from Vancouver, BC.
Posted on Dec 11, 2006    Email |  Digg 
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Endavo Chosen to Launch Eye Music Network's "Eye Music On-Demand" Online Community

Eye Music Network (EMN) - a 24/7 via satellite video music channel with an extensive video music library featuring music videos of all genres from the 60's to today's hits - will be delivered over the Internet for on-demand viewing through an agreement between EMN and Endavo Media & Communications, a subsidiary of I-Media. Both Atlanta-based companies announced the "Eye Music On-Demand" community, which will allow Internet subscribers to receive and view daily delivery of DVD-quality music videos on their computers, TVs and handheld video players.

EMN has been leveraging Endavo's EnVision to stream their video music channel from their play-out facility in Atlanta to a growing base of Web-based viewers and is expected to utilize Endavo's EnHance product to launch their on-demand programming in February 2007.

0ver 350,000 hours of EMN's extensive music video library content will be captured, stored and catalogued in Endavo's digital media Ecosystem, from which EMN can manage distribution to music lovers worldwide. Endavo enables EMN to remotely upload new content and manage play lists, campaigns and attached advertising using its Media Management System. EnHance then delivers DVD-quality video or other digital media to end users at a fraction of traditional distribution costs - and viewed without buffering or stuttering. EMN will be able to promote the availability of new programs from the system directly to registered members and can also offer an "Eye Music" video player to other website partners and MySpace members, which will play out EMN videos.

"We chose Endavo because their technology and 'can do' professionalism is progressive enough to take our aggregated library of music videos to the next level of broadening our audience worldwide," said EMN founder and CEO Fernando Fernandez. "Endavo's turn-key digital broadcast network solution will allow us to generate revenue quickly from an advertising supported free or pay subscription model."

"The opportunity to help EMN expand its reach to new audiences by enhancing their website with our full-screen DVD quality video delivery solution, as well as our ability to route their media to various online platforms and hardware devices including the television set and portable media devices, allows us to demonstrate how dynamic and capable our EnHance product is for the delivery of on-demand programming over the Internet," said Mario J. Pino, Endavo's VP of Entertainment and Media.
Posted on Dec 11, 2006    Email |  Digg 
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Vboxx.com: New Video-Contest Site Offers $5000 Monthly Prize

A new video Web site, Vboxx.com, offers anyone an opportunity to win $5000 every month by submitting a winning video as judged by site participants. Monthly winners will also have a chance at a $50,000 annual prize.

To help launch the site, Vboxx.com is offering a free t-shirt to the first 1000 participants who submit approved ideas for using the shirt in a short video. Participants simply fill out a brief form at http://www.vboxx.com/myidea.php explaining how the shirt will be featured in their video. T-shirts will be shipped to the winners and finished videos are due by March 31, 2007. The contest winner receives the first $5,000 prize.

Following the initial free contest, entrants will pay a $20 convenience fee to submit a video for judging. All videos submitted are entered in the following month's contest. No more than 2,000 videos are accepted per month, and every month, a $5,000 winner is chosen. Submitters may vote for their own video. At the end of 2007, all monthly winners will be submitted for a 'video of the year' judging, with a grand prize of $50,000.

'Too many video contests are judged by so-called 'experts,'' said Tim Fargo, CEO of Hammerfest Inc., the online media company that created Vboxx.com. 'We've developed an online video democracy, where users can upload whatever they want and engage in open competition with fellow users, who are also the judges. We hope everyone sees Vboxx.com as an excellent opportunity to get famous and pick up a nice chunk of change every month.'
Posted on Dec 07, 2006    Email |  Digg 
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ResearchChannel Awards Matching Funds for Video Production

ResearchChannel awarded matching funds to five institutions as part of its first-ever Matching Funds Production Awards Program which encourages the creation of productions that further public awareness of research addressing important and wide-ranging issues.

"We received a wealth of terrific proposals from a diverse group of institutions," said Amy Philipson, ResearchChannel executive director. "The projects chosen represent outstanding work that demonstrates how the public can benefit from learning about vital research developments."

ResearchChannel also announced its continuation of the program next year. For more information on submission deadlines, visit www.researchchannel.org. "We look forward to continuing this awards program and helping researchers make their important work accessible to a large, public audience," Philipson said.

ResearchChannel’s Matching Funds Production Awards Program provides production funding for the important work of world-class researchers and brings that work to millions through its television and Internet platforms. The awards program also enables accredited universities and nonprofit research institutions to share their research through video production, especially those that would not have sufficient funds otherwise.

Awarded Institutions and Productions
  • Montana State University: "Silky Sifaka," a documentary on the behavior, ecology and conservation of one of the most endangered lemurs in Madagascar.
  • The University of Nevada, Las Vegas: "Behind the Research: A Study of a Model Hot Spring," a documentary showcasing the innovative research efforts of Brian Hedlund, UNLV assistant biology professor and a recipient of the 2006 National Science Foundation Early Career Award.
  • The American Meteorological Society: "Hurricane-Climate Connection," a program featuring the work of Kerry Emanuel of MIT’s Department of Earth, Atmospheric and Planetary Sciences and winner of AMS’s prestigious Bernard Haurwitz Memorial Lecture prize.
  • The Harbor Branch Oceanographic Institution, Fort Pierce, Florida: "Corals at the Crossroads," a documentary examining the threats modern life poses to coral reefs in the Florida Keys.
  • The University of Wisconsin-Madison: "Research Journal" reports on three UW research projects: The IceCube Project, an observatory installed in the ice below the South Pole Station; a revolutionary new MRI technique; and a large physics detector being built in Switzerland on the Large Hadron Collider at CERN.
Posted on Dec 06, 2006    Email |  Digg 
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Endavo Powers Hispanic Internet TV Network

A new broadband TV service that allows online subscribers to now receive and view daily Latin programming — on-demand and in full-screen DVD quality video on their computers, TVs and Microsoft's Xbox 360 — was announced by Endavo Media & Communications, a subsidiary of I-Media. Enabled by Endavo, Ahora LLC announced the launch of a series of Ahora TV channels, all delivered over the Internet and targeted toward Media Center PC owners. Initial channels include Latin movies, music videos, news, shopping, cooking, documentaries, and children's programming. AhoraTV will continue expanding content within those channels and also has plans to add new Latin channels that will be supported by user subscription or advertising, such as soap opera and travel channels.

Any consumer with an Internet connection can quickly and easily subscribe to AhoraTV through the company's website, www.ahoratv.com. Once registered, Ahora TV subscribers will receive broadband TV "channels" regularly delivered to their subscribed PC. All of the delivered channels can be accessed and viewed through an Internet browser or through TV Tonic on the Media Center platform, Xbox 360 or TV connected to their Media Center PC — and in the future — on all PCs operating Microsoft's Window Vista operating system. Once the subscriber selects an AhoraTV channel, delivery begins immediately and unlike streaming media -- now commonplace on the Web as first generation broadband broadcast – delivered channels can be played immediately or on-demand in full-screen, DVD-quality without stuttering or buffering. All delivered video is preprogrammed with its own digital rights management (DRM) and automatic file expiration parameters, allowing for new deliveries to replace the previous content that has expired.

"While companies in the industry are figuring out how to generate revenue from their investment in the new online video phenomenon, Endavo now allows even niche content providers the ability to generate revenue from an advertising supported free or pay subscription model using our digital broadcast network and D-commerce platform to reach both targeted and broader audiences," said Mario J. Pino, Endavo's VP of Entertainment and Media.

AhoraTV has a number of Latin American based broadcasters and content owners that are planning to make their programs available to broadband connected users via the AhoraTV streaming service offering using the WV Fiber Digital Broadcast Network, another I-Media company. In addition to AhoraTV, the company is launching Ahora Musica (music videos) and Ahora Novelas (soap operas) utilizing Endavo, which delivers the best video quality directly to users' devices via peer-to-peer grid distribution.

"This integration of multiple distribution methods is a significant first step in the deployment of Latin based programming to a global audience of broadband connected Spanish speaking households to any platform or device," said Alex M. Fiore, CEO of Ahora. "Endavo allows us to offer Latin content owners the ability to market their programming with the newest and best methods of distribution and delivery, in addition to traditional streaming, and gives us the competitive edge we need to be a dominant provider of IP-based services to program content owners and users alike."
Posted on Dec 06, 2006    Email |  Digg 
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Yahoo! Unveils the Five Finalists for The Yahoo! Talent Show!

The judges have spoken, and five finalists have been chosen for the Yahoo! Talent Show, the online video competition dedicated to discovering the hottest original talent on the Internet. After reviewing thousands of submissions, and receiving tens of thousands of votes and comments from fans, judges Tom Green, Maria Sansone and Ask a Ninja have selected Justine Ezarik, Ben Grinnell, Rex Hermogino, Stanley Sowa, Jr. and a team called Renzhe Parkour. Talents range from singing (Hermogino) to variety show antics (Ezarik) to stick figure comedy (Sowa), short films (Grinnell) and some amazing urban acrobatics (Renzhe Parkour). Each of the five finalists is vying for a development deal to star or produce their own show on Yahoo! and $50,000 cash.
  • Justine Ezarik, submitted 21 short videos to the competition, all random activities, including juggling cell phones at a Wal-Mart, waiting for a PlayStation 3 (also at Wal-Mart), a music video about not getting a return email from her mother, and other short clips. Justine’s clips have been viewed over 27,000 times.
  • Ben Grinnell, also known as Awkward Rick, produced and submitted four comedic short films, all covering different subjects, including “Monster Love,” fun man-on-the-street interviews, and “Saint James Zoo” where zoo volunteers have tended to get a little too close to the wildlife. Awkward Rick’s four videos have been watched nearly 34,000 times.
  • Rex Hermogino, Rex submitted two music videos, one called “Love on the Internet,” made in what appears to be his living room, and the other called “Downtown” made on the urban streets. Rex’s videos have been watched 106,000 times.
  • Renzhe Parkour, a physical discipline of movement, is performed by a group of four friends (Justice Maynard, Rob Ray, Kris “Rice” Kropfelder, and Jason Mobley). The team scales walls, cars, railings, and other objects by adapting their movement to efficiently move over, under, through and around these obstacles in their environment. The group's urban scaling has been viewed over 40,000 times.
  • Stanley Sowa, Jr., also known as StickFigureComedy, submitted four videos to the competition, each featuring a comedy or sketch comedy routine performed by a stick figure with voice-over. StickFigureComedy has been viewed more than 5,600 times.
WHAT NOW?

The five finalists will be profiled on the site, starting Wednesday, Dec. 6 and be sent through three online video challenges, two of which will be available for viewing starting on Thursday, Dec. 7. The final challenge – each finalist’s pilot program – will air Monday, Dec. 11, and final voting by users and judges takes places Dec. 12 -13. A winner will be announced Dec. 14 with their winning video pilot airing on the site that day.
Posted on Dec 06, 2006    Email |  Digg 
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BiggyTV.com Launches B2B Online Video Syndication

BiggyTV.com has been launched as a new business-to-business company by L.A. Ideas, Inc., an affiliate of the Hollywood advertising and marketing agency Shoolery Design, Inc. The new BiggyTV.com web company is one of the first Internet Video Distributors and Syndicators of unique entertainment content to demographically targeted websites on a global scale. Kyle Borg, Co-Founder of L.A. Ideas, Inc., and CEO of BiggyTV.com, made the announcement. (NOTE: To review the BiggyTV demo, please visit http://www.biggytv.com/btvplayer/)

Borg said, "We truly believe that BiggyTV.com will change the landscape of entertainment and online video advertising through our wholly unique and innovative business model of syndicating quality original programming and distributing archival material to our global Broadband Digital Video Partners. Our model is to syndicate content to millions of websites with thousands of users, rather than supplying content to one website with millions of users, allowing us to aggregate audiences at the level of Yahoo and Google."

Borg added, "Our model is the next step for broadband video distribution, offering the ‘Long Tail' concept to existing and newly created content. We focus on high quality, commercially viable content from working professionals around the globe. If you are a producer, director, actor or content owner who has a project sitting on the shelf and you own the rights, BiggyTV will provide a global distribution channel for you and organize your content so that users can easily find what they are most interested in. Also, agreements are in the works for DVD catalogue owners, licensing agencies, large media portals and filmmakers who are creating original programming for us."

Borg cited a recent Bears Stearns Media Equity Research Report entitled "Aggregation & Context, Not Content, are King," that further supports the concept behind BiggyTV's model to aggregate and "connect users with content that appeals to their interests."

He continued, "Our ability to quickly acquire huge audiences through our affiliates and our on-site behavioral content targeting addresses the needs of brand advertisers, consumers and web publishers seeking broadband video entertainment. BiggyTV provides unique ‘rich media' ad opportunities that are more compelling than the traditional ‘skyscraper' or ‘banner ads.' We provide pre-roll video, branded skins, telescoping video ads and more that make our ad units interactive and more enticing. The combination of BiggyTV's ability to filter content directly to users, combined with the services of its partner, entertainment ad agency Shoolery Design, provides a turnkey solution for advertisers to create custom ads for the content that BiggyTV syndicates."

Instead of becoming its own consumer-driven portal destination, a la YouTube.com, eefoof.com or Revver.com that rely on viral and paid advertising, BiggyTV will acquire and then distribute content around the world, following the classic "television syndication" model, with specific content distributed to specific websites. This content can also be customized into various languages and be made reflective of various cultures. All BiggyTV.com content is fully licensed for usage in progressive video and/or HD-quality downloads.

At launch, BiggyTV.com is offering its affiliates over 200 hours of content. This content is comprised of independent films, comedy short films, television shows and never-before-seen pilots, stand-up comedy segments, music videos, and elements from EPKs (electronic press kits), collected from Hollywood and beyond. In addition, the company has made deals with international film commissions and festivals to syndicate a massive number of animated short films, film library selections and special materials collections for Internet distribution.

BiggyTV was recently introduced at the DigiSPAA Conference in Australia and the SPADA Conference in New Zealand, the two international territories that BiggyTV is launching simultaneously with the U.S.

BiggyTV.com will be launching multi-language initiatives starting with content for the Hispanic community as well as launching content for broadband affiliates in the "inspirational" market. By first quarter 2007, BiggyTV will have a projected audience through its affiliates of over 17 million people worldwide, with another projected 50 million by mid-year.

BiggyTV and Shoolery have partnered with Waltham, Mass.-based PermissionTV.com as the distribution technology to manage the GUI for all platforms, providing the ability to deliver Flash and HD progressive downloadable content. Borg said, "BiggyTV spent significant time in assessing the current broadband distribution platforms and found PermissionTV.com to have the most robust and scalable technology. While other companies in this market space might seem similar, PermissionTV's technology, reliability, ability to create multiple content channels and speed to market is unparalleled."

BiggyTV.com has the benefit of understanding trends in the entertainment universe, and trends on the Internet, based on its expertise in technology implementations currently used in film and television distribution, and many years of experience in TV and film advertising and entertainment market research.
Posted on Dec 06, 2006    Email |  Digg 
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