Who would have thought that in 1952, a local "bathing beauty" competition spearheaded by Catalina Swimwear in Long Beach, CA would transform into an international annual tradition with countless young women around the world vying to become a part of Miss Universe history? As millions of fans have watched around the globe, the contest has evolved into a powerful, year-round,  international organization that advances and supports opportunities for these young women.

These women are savvy, goal-oriented and aware. The delegates who become part of the Miss Universe Organization display those characteristics in their everyday lives, both as individuals, who compete with hope of advancing their careers, personal and humanitarian goals, and as women who seek to improve the lives of others.